gill.adams@lab-culture.com

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Tel: +44 (0) 7768 041217

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© Learner Adams Bones

State-of-the-art robotic technology demands state-of-the-art creative. Exactly what a state-of-the-art
client needs to communicate in
the omnichannel world.

Powerful ideas with moving image overlays to drive impact across
many channels.

This little robot girl is exciting and engaging. And whatever the communication needs, she can be effortlessly redressed, reposed and reused. She's animated.
And award-winning.

If it's on a patient's mind, it's in the booklet. As the messaging needed, and product indications grew, so the creative assets and messages evolved too.

The big idea is quite literally a bunch of flowers, with each flower representing a benefit or indication. Thistle head needles, roses of clinical papers. You get the idea.
This campaign just grew and grew.

With strong copy and even stronger imagery, impact across a variety of channels made this work stand out. Plus our ice sculptures got onto Welsh National TV. How cool is that?

AbbVie
Charity, Rheumatology
A charity event to raise money for the paediatric rheumatology department at Southampton Hospital. We gave our time, people gave their money, and after a 200 mile bike ride the department was given a new portable ultrasound scanner.

AbbVie
Charity, Rheumatology
The posters featured cycling shirts combining the hospital's logo with a bowtie AND some elements of a bike. Plus, of course, we had real cycling shirts made to give to the riders.

Urban Kings
Mixed Martial Arts Gym
Urban Kings is a luxury mixed martial arts gym in King's Cross. We devised the strategy and created the press advertising, promo films and digital elements. We even worked with the builders and architect before it was completed to ensure everything delivered what the brand stood for.

Urban Kings
Mixed Martial Arts Gym
A high impact poster site campaign around London and substantial tube presence too. It was a small budget but a big campaign - and it definitely punched above its weight.

THINK Surgery
Robotic Implants
chick copy

THINK Surgery
Robotic Implants
seed copy

THINK Surgery
Robotic Implants
Butterfly copy